[EP 72] Kate Erickson Answers: What’s the Best Way to Grow Your Community Online?

JillBlog2 Comments

Have you ever wanted to build a community…a MOVEMENT…around your dream business?

And more so, do you struggle to figure out exactly HOW to do that? 

I mean, so many people make it look easy online, but when it comes down to it, how do you actually attract the right people and build a loyal relationship with them?

Well, to answer that we brought Kate Erickson from EntrepreneurOnFire.com back on the show to share her biggest community-building lessons.

After all, EoFire has a seriously hardcore following (hello, Fire Nation!) which has been building for nearly 3 years now.

So what did Kate and John do to build this rabid following?

Why don't you click the play button at the top of the page, download this in iTunes or listen on Stitcher and find out for yourself!

If you like what you hear, be sure to give us a 5 star rating or  leave a review!

And don’t forget to tune in for a new episode every Monday, Wednesday and Friday!

Words Of Wisdom In This Week's Episode:

  • Kate's biggest community-building goal-setting tips
  • The power of conversation when it comes to building raving fans
  • The KLT factor and why it's SO important
  • Why consistency is crucial when it comes to community-building
  • How attending live events helped John and Kate build a rabid audience
  • Why you should consider hosting a meetup

Resources:

FB-Group

  • Such a great question! Thank you two again for having me BACK on the show to dive into the Q&A 🙂

    I wanted to add a few very specific ways Prince can leverage my answer, just in case it came across a bit vague:

    Ways you might involve your community:

    – Ask them to send in questions (much like you two do with the Q&A!) Hearing your name / voice on the podcast that you follow is SO COOL! (am I right, Prince?) =)

    – If an audience member asks for an improvement or special tool on your website or other – and it’s not way out of the realm of possibility – make it happen, then announce that you made it happen so they (and your entire community) know you went the “extra mile” to help them. This can go a long way in showing you care and earning their trust.

    – Ask your audience what their #1 biggest struggle is. They’ll come back to you with answers you can use as the topic for your next podcast episode, blog post, or video blog. Then, give them a shout out for helping you discover a new content topic!

    – Run a contest in order to get your community involved in your next logo design, website layout, or email newsletter format. In exchange for their input, you might raffle off a set of nice earbuds, an Amazon gift card or other valuable piece that is specifically applicable to your audience / industry.

    These are all ways you’re inviting your potential audience members inside of your business – they’re literally helping you shape your content – as they should – and that’s when they start to feel a part of something.

    I hope this helps!

    • That’s so awesome…thank you for expanding on all of that, Kate!

      I’m shooting this over to Price now 🙂