[EP 83] How To Start a Facebook Group & Why it’s Better Than a Page

JillPodcast4 Comments

Tell me: Do you kinda want to scream, pull your hair out and throw your laptop out the window when it comes to trying to market your business on Facebook?

It’s stupid frustrating, right?

I mean, we’re lucky if we even get 2% reach on our posts these days.

TWO PERCENT!

That’s ridiculous!

And while I totally understand Zuck’s whole “pay to play” model, and I’m more than happy to pay for ads, I don’t want to solely rely on that for EVERYTHING I do on FB.

There’s gotta be a better solution, right?

Good news…

There is!

What’s more is it’s even *gasp* FREE!

And on top of that, the engagement is through the roof, the community you can build is unmatched and best of all, you can get started today.

What is it?

Facebook groups, baby!

But why are we SO sold on these groups and how can you start to use them in your business?

Listen in and find out.

Just click the play button at the top of the page, download this in iTunes or listen on Stitcher.

If you like what you hear, be sure to give us a 5 star rating or  leave a review!

And don’t forget to tune in for a new episode every Monday!

Words Of Wisdom In This Week’s Episode:

  • What are the advantages of Facebook groups over pages?
  • Why is the organic reach for pages decreasing right now?
  • How to avoid paying for reach on Facebook.
  • The different types of groups and which one you should create.
  • What should be in your pinned post and why.
  • How to grow your Facebook group.
  • Is it important to consistently push your Facebook group link?

Click to Tweet

Resources:

  • Josh and Jill’s secret weapon to schedule posts to Facebook groups is called Meet Edgar. Check it out here!
  • What’s an Indoctrination email? Listen to us break it down in this episode!
  • Craving a posse of people who just get you? Come join the Screw Crew in our private Facebook group!
  • Got a question you want us to answer? Head on over here and ask us!

FB Groups Checklist

  • Jillian

    Great podcast! Are FB Groups better for certain industries or services over others? Thanks!

    • Josh Stanton

      Yeah for sure, however if you want to see if there are any in your industry already, check out https://www.facebook.com/groups/

      • Sweet, thanks Josh! Day 2 in the Free Online Biz Program gave me some more awesome ideas to test the market!

        • Josh Stanton

          Love hearing that! Glad you’re enjoying it 🙂